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All Journal SCHOOL EDUCATION JOURNAL PGSD FIP UNIMED UNEJ e-Proceeding Jurnal Pendidikan : Riset dan Konseptual Jurnal PAJAR (Pendidikan dan Pengajaran) IKRA-ITH ABDIMAS IKRA-ITH EKONOMIKA Jurnal Penelitian dan Pengabdian Kepada Masyarakat UNSIQ Journal of Economic, Management, Accounting and Technology (JEMATech) Jurnal Informasi dan Komputer Proceeding of World Conference Jurnal Ilmu Komputer dan Bisnis Jurnal Teknologi Dan Sistem Informasi Bisnis Jurnal Humanities Pengabdian Kepada Masyarakat Jurnal Suluh Pendidikan TIN: TERAPAN INFORMATIKA NUSANTARA Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Nusantara Science and Technology Proceedings Jurnal Ilmu Agama dan Pendidikan Agama Buddha (JIAPAB) Insight Management Journal JPM: JURNAL PENGABDIAN MASYARAKAT Jurnal AkunStie (JAS) Prosiding Ilmu Agama dan Pendidikan Agama Buddha Jurnal Manajemen Informatika Jayakarta Ekonam : Ekonomi, Akuntansi dan Manajemen International Journal of Business and Information Technology Journal of Sosial Science and Digital Marketing Jurnal ABDIMAS STMIK DHARMAPALA Jurnal Maitreyawira INCODING: Journal of Informatics and Computer Science Engineering Britain International of Humanities and Social Sciences (BIoHS) Journal Economics, Business and Management Science Journal Jurnal Media dan Komunikasi Indonesia Jurnal Pendidikan Pembelajaran dan Pemberdayaan Masyarakat Jurnal HUMMANSI (Humaniora, Manajemen, Akuntansi) Jurnal Ilmu Manajemen & Ekonomika MANABIS: Jurnal Manajemen dan Bisnis JGK (Jurnal Guru Kita) JS (Jurnal Sekolah) Jotika Journal in Education
Hadion Wijoyo
STMIK Dharmapala Riau
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Journal : International Journal of Business and Information Technology

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PAVING BLOCK MARKETING ANALYSIS AT CV MEKAR JAYA PEKANBARU Widiyanti, Widiyanti; Wijoyo, Hadion
International Journal of Business and Information Technology Vol. 1 No. 1 (2020): December
Publisher : LPPM STMIK Dharmapala Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47927/ijobit.v1i1.40

Abstract

Based on the background that has been stated, the problem formulation is How is the paving block marketing system at CV Mekar Jaya Pekanbaru? From the formulation of the problem, the research objective was determined, namely to determine the paving block marketing system at CV Mekar Jaya Pekanbaru. To complete the data, the authors use types and sources of data, namely primary data that comes from respondents' responses. Secondary data, namely data obtained by collecting materials in connection with sales data, sales price lists, and distribution channels. While the data collection techniques are; interviews and questionnaires. From the research results, it can be concluded that based on the results of research regarding the product, the overall response of the respondents obtained a total score of 1220. This means that the marketing of paving blocks at CV Mekar Jaya seen from the product is considered very good. From the research results obtained a total score of 704. This means that the marketing of paving blocks at CV Mekar Jaya seen from the price is considered good. From the overall responses of the respondents, a total score of 337 was obtained. This means that the marketing of paving blocks at CV Mekar Jaya, seen from the promotion, is considered quite good. From the overall response of the respondents, a total score of 754 was obtained. This means that the marketing of paving blocks at CV Mekar Jaya, seen from the product, is considered quite good
Co-Authors ., Isabela Ade Onny Siagian Adhi Wibowo Adhi Wibowo Agung Suharyanto Agung Suharyanto AGUS PURWANTO Agus Sudarsono Agus Susilo Akbar, Irfan Rizka Aldi Aldi Amelia Natasya Salim Andrianto, Sukrisna Anjayani, Nidya Sri Aris Ariyanto Ariyanto, Aris Arniati, Ida Ayu Komang Asep Muhammas Lutfi Asrini Asrini Ayu Purnamasari S Ayu Purnamasari S BRAMESTA Budhi Dharma Cahyono, Yoyok Danangda Rizky Ramadhan Denok Sunarsi Devi, Wiara Sanchia Grafita Ryana Dian Syahputra Dini Deswarni Diwahana Mutiara Candrasari Hermanto Dodi Prasada Endang Setyawati Endang Setyawati Fernandes, Wira Foustino Asprilla Gunantara Fransisca, Anna Handoko, Agus Leo Haudi Haudi Haudi, Haudi I Putu Gelgel, I Putu Iis Noviyanti Ilham, Dodi Irjus Indrawan ISABELA Jailani Jailani Joni Pranata Julia Surya Komang Sutawan Kusuma Indah Lestari Kusuma, Grinata Lamirin Lamirin Lamirin, Lamirin Leny Julia Lingga Mada Faisal Akbar Melani, Lida Musnaini Musnaini Nandan Limakrisna Neni Hermita Ong Cin Siu Partono Nyanasuryanadi Pranata, Joni Ridho Ramadhan Siraiz Robby Shadri Robin Robin Sardi Sardi Sarwani Sarwani, Sarwani Septyani Larosa Marpaung Setiawan, Priski Suhendri Suherman, Suherman Sunarsi, Denok Suryanti Suryanti Suyudi Suyudi Widiyanti Widiyanti, Widiyanti Widjayanti, Carolina Ety William Yonata, Hendrian